Macclesfield Business Club winter event

The Macclesfield Business Club event for Cheshire businesses held by SAS Daniels LLP and Harts Accountant will teach companies ways to communicate through content marketing

The Business Club has announced Richard Higginson as its Winter event guest speaker. The marketing specialist and founder of Marketing Stockport will share his knowledge on successful content marketing and reveal an exciting new opportunity for local businesses, set to launch in February 2019.

As the marketing landscape continues to develop, it seems every sector is awash with an array of persuasive messages and calls to action. Richard will discuss content marketing, explaining what it is and how a business can create meaningful and creative ways to reach customers, clients or prospects.

Business leaders attending the event will learn how to adjust their thinking to create relevant content which will, in turn, maximise opportunities to sell their products and services.

Nigel Read, Partner and Head of the Macclesfield Office at SAS Daniels

Nigel Read, Partner and Head of the Macclesfield Office at SAS Daniels, said: “Marketing is ever-changing so it’s important for businesses to stay on top of the latest trends and techniques. This event will encourage leaders to change the way they think and plan their marketing strategies to ensure their business continues to thrive.”

Melissa Bowers from Harts said: “The business club is a long-standing event which continues to be viewed as a valuable and enjoyable networking opportunity. Content marketing is a rapidly growing discipline and many businesses are being encouraged to adopt it. This event will help local businesses to understand best practice in the area so they can create successful campaigns.”

Hosted by leading Cheshire law firm, SAS Daniels LLP, and Chartered Accountants Harts Limited, this well-established networking event gives professionals throughout Macclesfield and Cheshire a chance to build relationships with like-minded businesses, whilst gaining valuable insight from industry leaders.

The Business Club Autumn event will be held on Wednesday 12th December from 11.45am to 2.00pm at The Tytherington Club, Macclesfield. Registration and networking will begin at 11.45am, followed by the guest speaker, two ‘spotlight’ slots and a two-course lunch.

Tickets to the event can be purchased for £20 per person. To book your place visit: or for more information call 01625 442100.

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